Try as many as you want to find the perfect new hair color for you — with 100s of options to explore!
How long do you want your color to last?
Up to 12 washes (1-2 weeks)
Up to 24 washes (2-4 weeks)
Long-lasting (6-8 week touchup)
Select a color group:
Select a color swatch to try on:
ion Permanent Creme Hair Color
10A Lightest Ash Blonde