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Excellence by L'Oreal
HiColor Red HiLights Permanent Creme Hair Color
OZ | Item LOREAL36
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What is it?
NEW HiColor RED HiLights by L'Oreal Excellence is the first highlighting series formulated for dark hair. Rich, no-drip creme makes it easy for control of creative techniques . True-to-shade color that resists fading. L'Oreal Excellence HiColor Red HiLights is available in Magenta, Red, Copper Red and Copper.
L’Oreal Help Line:
(800) 345-5014.
9AM - 5PM EST, Monday-Friday
What makes it special?
- For highly-visible, intense red highlights even on dark hair, without brassiness
- Breakthrough technology lifts hair 3-4 levels, no pre-lightening required
- Rich, no-drip creme makes it easy for control of creative techniques
- Quick processing time of only thirty minutes
- True-to-shade color that resists fading
- Available in three Hi-lift Red shades
Wear suitable, disposable gloves. Measure 2.4 fl. oz. of Oreor 30 or 40 Volume Developer depending on the degree of lift desired into a non-metallic shaker or bowl. If hair is relaxed, use 20 volume developer only.
Add entire contents of Excellence HiColor HiLights tube and mix thoroughly until smooth and creamy.
Application:
- Always apply hair color to dry, unwashed hair immediately after mixing.
- Saturate the selected hair based on the desired effects.
- Process for 30 minutes at room temperature.
- Rinse hair well after the processing time. Rinse with warm water until water runs clear and then shampoo.
To speed up processing time, use a pre-heated warm (not hot) heat source for up to 15 minutes maximum.
Cool for 5 minutes at room temperature.
Use exclusively with the recommended oxidant, Oreor 40 volume maximum.
