





What is it?
What makes it special?
- Provides up to 158% more shine*, reduces frizz by up to 33% and helps reduce hair breakage by up to 30%**
- Demi permanent hair color that enhances, tones, glosses or refreshes without lifting natural pigment
- Low-commitment color that fades true to tone and typically lasts 4–6 weeks or 20–24 shampoos
- The formula helps minimize damage while delivering maximum shine
- Liquid formula allows for easy application and even distribution
- Ammonia-free, PPD-free, vegan and cruelty-free***
- *Test performed on ion® Luminous Gloss shade 2N vs. untreated pre-lightened hair. **Test performed on ion® Luminous Gloss shade 8G vs. untreated pre-lightened hair. ***Finished product not tested on animals
Mixing ratio 1:1 with ion Luminous Gloss 6 Volume Developer
Apply to dry hair for more intense results or to wet hair for less intensity or for toning
Mix 2 fl. oz. of ion Luminous Gloss Demi Permanent Liquid Hair Color with ion Luminous Gloss 6 volume developer in a non-metallic bowl
Can also be used in an applicator bottle if preferred
For natural, non color-treated hair (virgin application): Apply formula mixture to the scalp area. Immediately work through mid-lengths and ends
For retouching: Apply formula mixture to the scalp (new growth area). Process for ½ the recommended processing time and then work formula through the mid-lengths and ends. Finish processing
Standard processing time is 10-20 minutes at room temperature
After processing, rinse hair thoroughly until water runs clear. Shampoo and style as desired
- Fine hair is much more receptive to hair coloring where coarse hair is less receptive. All instructions are based on average texture, normal porosity so adjust according to hair type and texture
- Use to refresh and renew faded mid-lengths and ends, while processing permanent color at the scalp
- The clear shade is universal, use to enhance gloss with any shade or use it to dilute any ion Luminous Gloss shade for less deposit
- Shampoo 24 hours in advance if hair has excessive buildup of hair styling products
- Always perform a preliminary strand test according to package directions prior to use
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